The innovation book : how to manage ideas and execution for outstanding results /

Mckeown, Max.

The innovation book : how to manage ideas and execution for outstanding results / Max Mckeown. - xxxv, 258 pages : illustrations ; 22 cm

Includes index.

9781292011905 (pbk.)

2014015485


Creative ability in business.
Creative thinking.
Strategic planning.
New products.
Diffusion of innovations--Management.
Technological innovations--Management.

HD53 / .M386 2014

658.4/063