TY  - BOOK
AU  -  Pearce, John A.
AU  -  Robinson, Richard B.
TI  - Formulation, implementation, and control of competitive strategy
SN  - 9780071107181 (international ed. : pbk.) 
U1  - 658.4012 
PY  - 2007///
CY  - Boston, [Mass.]
PB  - McGraw Hill/Irwin
KW  - Strategic planning
KW  - Case studies
KW  -  Management and Business Studies
N1  - Includes bibliographical references and index
UR  - British Library 
ER  -