000 00567nam a22001817a 4500
020 _a0273684566 (pbk.)
082 _a658.80094
245 _aPrinciples of marketing/
_cPhilip Kotler ... [et al.].
250 _a4th European ed.
260 _aHarlow :
_bFinancial Times Prentice Hall,
_c2005.
300 _a xxxiv, 954 p. :
_bill. (some col.), col. ports.; 28 cm.
500 _aPrevious ed.: 2001.
504 _aIncludes bibliographical references and index.
650 _aMarketing.
650 _aMarketing
_zEurope.
700 _aKotler, Philip.
942 _cBOOKS
999 _c250
_d250