000 00380nam a22001337a 4500
020 _a9780071315128
082 _a658.8342
245 _aConsumer Behaviour
_bBuilding Marketing Strategy/
_cHawkins, Del I; Mothersbaugh David L.
260 _aNew York; US:
_bMcGraw-Hill,
_c2013
300 _a772p.
_eCD Rom
650 _aConsumer behavior
650 _aMarket surveys
942 _cTEXT BOOK
999 _c62
_d62