| 000 | 01128cam a2200337 i 4500 | ||
|---|---|---|---|
| 001 | 20452415 | ||
| 003 | OSt | ||
| 005 | 20220810064337.0 | ||
| 008 | 180413s2019 maua b 001 0 eng | ||
| 010 | _a 2018941314 | ||
| 020 |
_a9781337693974 _q(Soft-cover Edition) |
||
| 020 | _a9780357033937 | ||
| 040 |
_aDLC _beng _erda _cDLC _dDLC |
||
| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHF5415.2 _b.Z537 2019 |
| 082 | 0 | 0 |
_a658.8/3 _223 |
| 100 | 1 |
_aBabin, Barry J., _eauthor. |
|
| 245 | 1 | 0 |
_aEssentials of marketing research / _cBarry J. Babin, Louisiana Tech University. |
| 250 | _aSeventh edition. | ||
| 264 | 1 |
_aBoston, MA : _bCengage, _c[2019] |
|
| 300 |
_axxii, 490 pages : _bcolor illustrations ; _c28 cm |
||
| 336 |
_atext _btxt _2rdacontent |
||
| 337 |
_aunmediated _bn _2rdamedia |
||
| 338 |
_avolume _bnc _2rdacarrier |
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| 500 | _aEarlier edition entered under: William G. Zikmund. | ||
| 504 | _aIncludes bibliographical references (pages 475-482) and index. | ||
| 650 | 0 | _aMarketing research. | |
| 906 |
_a7 _bcbc _corignew _d2 _eepcn _f20 _gy-gencatlg |
||
| 942 |
_2ddc _cBOOKS |
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| 999 |
_c695 _d695 |
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