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International Marketing:

International Marketing: an Asia Pacific focus/ Masaaki Kotabe; Kristiaan Helsen - 6th ed. - Singapore Wiley 2015 - XXIV, 595 S. : Ill. graph. Darst. ; 250 mm x 150 mm

ISBN: 9781118830284

Subjects--Topical Terms:
Marketing--Asia, Pacific Area--Export marketing

Dewey Class. No.: 658.8

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