Essentials of marketing research/ (Record no. 125)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00418nam a22001457a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9781305263475 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 |
| 245 ## - TITLE STATEMENT | |
| Title | Essentials of marketing research/ |
| Statement of responsibility, etc | Babin, Barry J.; Zikmund, William G |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 6th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | USA: |
| Name of publisher | Cengage Learning, |
| Year of publication | 2016 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 494p. |
| Accompanying material | JMP Access Code |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing research. |
| Topical Term | Marketing research |
| Form subdivision | Study and teaching. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | TEXT BOOK |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Full call number | Accession Number | Price effective from | Koha item type | Public note | Source of acquisition |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| TEXTBOOK | KUWAIT TECHNICAL COLLEGE LIBRARY | KUWAIT TECHNICAL COLLEGE LIBRARY | Circulation Section | 14.06.2016 | 658.83 B117 2016 c.1 | 00270 | 14.06.2016 | TEXT BOOK | ||||||
| TEXTBOOK | KUWAIT TECHNICAL COLLEGE LIBRARY | KUWAIT TECHNICAL COLLEGE LIBRARY | Circulation Section | 01.05.2017 | 658.83 B117 2016 c.3 | 00393 | 01.05.2017 | TEXT BOOK | ||||||
| TEXTBOOK | KUWAIT TECHNICAL COLLEGE LIBRARY | KUWAIT TECHNICAL COLLEGE LIBRARY | Book | 28.08.2017 | 658.83 B117 2016 c.3 | 00350 | 28.08.2017 | TEXT BOOK | RESERVE BOOK | |||||
| TEXTBOOK | KUWAIT TECHNICAL COLLEGE LIBRARY | KUWAIT TECHNICAL COLLEGE LIBRARY | Circulation Section | 23.01.2022 | 658.83 B117 2016 c.4 | 00913 | 23.01.2022 | TEXT BOOK | ||||||
| TEXTBOOK | KUWAIT TECHNICAL COLLEGE LIBRARY | KUWAIT TECHNICAL COLLEGE LIBRARY | Circulation Section | 23.01.2022 | 658.83 B117 2016 c.5 | 01164 | 23.01.2022 | TEXT BOOK | Book Drive - Abdullah Al Ahmad |