Consumer behavior : (Record no. 424)

MARC details
000 -LEADER
fixed length control field 01248cam a2200349 a 4500
001 - CONTROL NUMBER
control field 17064687
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200218110819.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 111201s2013 nyua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2011049525
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780073530048 (alk. paper)
International Standard Book Number 0073530042 (alk. paper)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
043 ## - GEOGRAPHIC AREA CODE
Geographic area code n-us---
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.33.U6
Item number H38 2013
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83420973
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Hawkins, Del I.
245 10 - TITLE STATEMENT
Title Consumer behavior :
Remainder of title building marketing strategy /
Statement of responsibility, etc. Del I. Hawkins, David L. Mothersbaugh.
250 ## - EDITION STATEMENT
Edition statement 12th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. McGraw-Hill Irwin,
Date of publication, distribution, etc. c2013.
300 ## - PHYSICAL DESCRIPTION
Extent xxvii, 772 p. :
Other physical details col. ill. ;
Dimensions 27 cm
Accompanying material 1 CD-ROM (4 3/4 in.)
500 ## - GENERAL NOTE
General note LC Copy 1 imperfect: accompanying CD-ROM wanting.
Institution to which field applies DLC
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Consumer behavior
Geographic subdivision United States.
Topical term or geographic name as entry element Market surveys
Geographic subdivision United States.
Topical term or geographic name as entry element Consumer behavior
Geographic subdivision United States
Form subdivision Case studies.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Mothersbaugh, David L.
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ecip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type BOOKS
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     KUWAIT TECHNICAL COLLEGE LIBRARY KUWAIT TECHNICAL COLLEGE LIBRARY 05.02.2020 KTECH   658.83420973 H3141 2013 c.4 00833 18.02.2020 18.02.2020 BOOKS
    Dewey Decimal Classification     KUWAIT TECHNICAL COLLEGE LIBRARY KUWAIT TECHNICAL COLLEGE LIBRARY 05.02.2020 KTECH   658.83420973 H3141 2013 c.5 00834 18.02.2020 18.02.2020 BOOKS
    Dewey Decimal Classification     KUWAIT TECHNICAL COLLEGE LIBRARY KUWAIT TECHNICAL COLLEGE LIBRARY 18.02.2020     658.83420973 H3141 2013 c.1 00162 18.02.2020 18.02.2020 BOOKS
    Dewey Decimal Classification     KUWAIT TECHNICAL COLLEGE LIBRARY KUWAIT TECHNICAL COLLEGE LIBRARY 18.02.2020     658.83420973 H3141 2013 c.2 00163 18.02.2020 18.02.2020 BOOKS
    Dewey Decimal Classification     KUWAIT TECHNICAL COLLEGE LIBRARY KUWAIT TECHNICAL COLLEGE LIBRARY 18.02.2020     658.83420973 H3141 2013 c.3 00164 18.02.2020 18.02.2020 BOOKS