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Building a storybrand : clarify your message so customers will listen / Donald Miller.
Material type:
TextPublisher: [New York] : HarperCollins Leadership, an imprint of HarperCollins, [2017]Copyright date: ©2017Description: x, 228 pages : illustrations ; 22 cmContent type: - text
- still image
- unmediated
- volume
- 9780718033323
- 0718033329
- Building a story brand
- Branding (Marketing)
- Advertising -- Brand name products
- Product management
- Marketing
- Selling
- Customer relations
- BUSINESS & ECONOMICS / Marketing / General
- BUSINESS & ECONOMICS / Sales & Selling / General
- BUSINESS & ECONOMICS / Business Communication / General
- Advertising -- Brand name products
- Branding (Marketing)
- Customer relations
- Marketing
- Product management
- Selling
- 658.8/02 23
- HF5415.1255 .M5473 2017
| Item type | Current library | Collection | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|
BOOKS
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KUWAIT TECHNICAL COLLEGE LIBRARY Circulation Section | BOOK | 658.8/02 M6134 [2017] (Browse shelf(Opens below)) | Available | 01453 |
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| 658.45 Or66 2022 Effective communication. | 658.452 M3175 2010 Presenting secrets / | 658.452 P6521 2022 Presenting written by Aileen Pincus. | 658.8/02 M6134 [2017] Building a storybrand : clarify your message so customers will listen / | 658.8/02 W529 2016 How to write a marketing plan / | 658.8/02 W529 2019 How to write a marketing plan : define your strategy, plan effectively and reach your marketing goals / | 658.8/1 Y391 2013 The sales book / |
Includes bibliographical references (pages 225-228).
Explains how businesses can better connect with their customers through the use of a simplified brand message, one that fosters ease of understanding on websites, in brochures, and on social media.
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