Amazon cover image
Image from Amazon.com

Services marketing : integrating customer focus across the firm/ Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.

By: Contributor(s): Material type: TextPublication details: London : McGraw-Hill, 2006.Edition: 4th ed., international edDescription: xxvii, 708 p. : ill. 26 cmISBN:
  • 9780071244961 (pbk.)
  • 0071244964 (pbk.) :
Subject(s): DDC classification:
  • 658.8
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Call number Status Barcode
BOOKS KUWAIT TECHNICAL COLLEGE LIBRARY 658.8 2006 (Browse shelf(Opens below)) Available 00506

Includes bibliographical references and index.

There are no comments on this title.

to post a comment.