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Marketing / Roger A. Kerin, Southern Methodist University, Steven W. Hartley, University of Denver, William Rudelius, University of Minnesota. by

Kerin, Roger A
Hartley, Steven William
Rudelius, William

Edition: Twelfth edition.

Material type:

Text; Format: print ; Literary form: Not fiction

Publisher: New York, NY : McGraw-Hill Education, [2015]

Availability: Items available for loan: KUWAIT TECHNICAL COLLEGE LIBRARY (4)Call number: 658.8 2015, ... Not available: KUWAIT TECHNICAL COLLEGE LIBRARY: Checked out (1).

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International Marketing: an Asia Pacific focus/ Masaaki Kotabe; Kristiaan Helsen

Edition: 6th ed.

Material type:

Text

Publication details: Singapore Wiley 2015

Availability: Items available for loan: KUWAIT TECHNICAL COLLEGE LIBRARY (1)Call number: 658.8 2015.

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Essentials of marketing research/ Babin, Barry J.; Zikmund, William G

Edition: 6th ed.

Material type:

Text

Publication details: USA: Cengage Learning, 2016

Availability: Items available for loan: KUWAIT TECHNICAL COLLEGE LIBRARY (4)Call number: 658.83 B117 2016 c.3, ... Not available: KUWAIT TECHNICAL COLLEGE LIBRARY: Checked out (1).

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Internet marketing : integrating online and offline strategies / Mary Lou Roberts, Debra Zahay. by

Roberts, Mary Lou
Zahay, Debra L

Edition: 3rd ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Mason, OH : South-Western Cengage Learning, c2013

Availability: Items available for loan: KUWAIT TECHNICAL COLLEGE LIBRARY (5)Call number: 658.872 2013, ...

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Marketing / Roger A. Kerin, Southern Methodist University, Steven W. Hartley, University of Denver. by

Kerin, Roger A [author.]
Hartley, Steven William [author.]

Edition: Thirteenth edition.

Material type:

Text; Format: print ; Literary form: Not fiction

Publisher: New York : McGraw-Hill Education, [2017]

Availability: Items available for loan: KUWAIT TECHNICAL COLLEGE LIBRARY (2)Call number: 658.8 2017, ...

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Marketing research for managers / Sunny Crouch, Matthew Housden. by

Crouch, Sunny
Housden, Matthew

Edition: 3rd ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Oxford ; Boston, MA : Butterworth-Heinemann, 2003

Online resources:

Publisher description
Table of contents

Availability: Items available for loan: KUWAIT TECHNICAL COLLEGE LIBRARY (1)Call number: 658.8'3 2003.

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Principles of marketing/ Philip Kotler ... [et al.]. by

Kotler, Philip

Edition: 4th European ed.

Material type:

Text

Publication details: Harlow : Financial Times Prentice Hall, 2005

Availability: Items available for loan: KUWAIT TECHNICAL COLLEGE LIBRARY (1)Call number: 658.80094 2005.

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Services marketing : integrating customer focus across the firm/ Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler. by

Zeithaml, Valarie A
Bitner, Mary Jo
Gremler, Dwayne D

Edition: 4th ed., international ed.

Material type:

Text

Publication details: London : McGraw-Hill, 2006

Availability: Items available for loan: KUWAIT TECHNICAL COLLEGE LIBRARY (1)Call number: 658.8 2006.

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Marketing / Roger A. Kerin; Steven W. Hartley by

Kerin, Roger A [author.]
Hartley, Steven William [author.]

Edition: Fourteenth edition.

Material type:

Text; Format: print ; Literary form: Not fiction

Publisher: New York : McGraw-Hill Education, 2019

Availability: Items available for loan: KUWAIT TECHNICAL COLLEGE LIBRARY (2)Call number: 658.8 K455 2019 c.1, ...

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10.

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Essentials of marketing / Jim Blythe. by

Blythe, Jim

Edition: 2nd ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New York : Pearson Education, 2001

Availability: Items available for loan: KUWAIT TECHNICAL COLLEGE LIBRARY (2)Call number: 658.8 B59 2001, ...

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11.

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Internet marketing : integrating online & offline strategies / Debra Zahay, Ph.D., M.M., J.D., Mary Lou Roberts, Ph.D. by

Zahay, Debra L [author.]
Roberts, Mary Lou [author.]

Edition: Fourth edition.

Material type:

Text; Format: print ; Literary form: Not fiction

Publisher: Boston, MA : Cengage Learning, [2018]

Availability: Items available for loan: KUWAIT TECHNICAL COLLEGE LIBRARY (2)Call number: 658.872 Z133 2018 c.1, ...

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12.

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Digital marketing excellence : planning, optimizing and integrating online marketing / Dave Chaffey and PR Smith. by

Smith, P. R. (Paul Russell), 1957- [author.]
Chaffey, Dave, 1963- [author.]

Edition: Fifth edition.

Material type:

Text; Format: print ; Literary form: Not fiction

Publisher: London ; New York : Routledge, Taylor & Francis Group, 2017

Availability: Items available for loan: KUWAIT TECHNICAL COLLEGE LIBRARY (1)Call number: 658.872 C3466 2017 c.1.

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13.

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Marketing / Roger A. Kerin, Southern Methodist University, Steven W. Hartley, University of Denver. by

Kerin, Roger A [author.]
Hartley, Steven W [author.]

Edition: Fifteenth edition.

Material type:

Text; Format: print available online remote

; Literary form: Not fiction

Publisher: New York, NY : McGraw-Hill Education, [2021]

Availability: Items available for loan: KUWAIT TECHNICAL COLLEGE LIBRARY (4)Call number: 658.8 K455 2021 c.1, ...

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14.

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Essentials of marketing research / Barry J. Babin, Louisiana Tech University. by

Babin, Barry J [author.]

Edition: Seventh edition.

Material type:

Text; Format: print ; Literary form: Not fiction

Publisher: Boston, MA : Cengage, [2019]

Availability: Items available for loan: KUWAIT TECHNICAL COLLEGE LIBRARY (1)Call number: 658.83 B117 2019 c.1. Not available: KUWAIT TECHNICAL COLLEGE LIBRARY: Checked out (1).

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15.

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Marketing / Roger A. Kerin, Southern Methodist University, Steven W. Hartley, University of Denver. by

Kerin, Roger A [author.]
Hartley, Steven W [author.]

Edition: Sixteenth edition.

Material type:

Text; Format: print ; Literary form: Not fiction

Publisher: New York, NY : McGraw-Hill Education, 2023

Availability: Items available for loan: KUWAIT TECHNICAL COLLEGE LIBRARY (4)Call number: 658.8 K455 2023 c.2, ... Not available: KUWAIT TECHNICAL COLLEGE LIBRARY: Checked out (1).