Essentials of marketing research / Barry J. Babin, Louisiana Tech University.

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TextPublisher: Boston, MA : Cengage, [2019]Edition: Seventh editionDescription: xxii, 490 pages : color illustrations ; 28 cmContent type:

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Item type	Current library	Call number	Status	Notes	Date due	Barcode
BOOKS	KUWAIT TECHNICAL COLLEGE LIBRARY	658.83 B117 2019 c.1 (Browse shelf(Opens below))	Available	RESERVE BOOK		00944
BOOKS	KUWAIT TECHNICAL COLLEGE LIBRARY	658.83 B117 2019 c.2 (Browse shelf(Opens below))	Checked out		01.08.2024	00945

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Earlier edition entered under: William G. Zikmund.

Includes bibliographical references (pages 475-482) and index.

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